• ALL BOOKS
  • New Products Management | 11th Edition

New Products Management | 11th Edition

  • PRODUCT CODE : 9789389949810
  • CATEGORY: Reference Books
  • ISBN-13:
  • PAGES: 546
  • DIMENSIONS:
  • LANGUAGE: English

New Products Management | 11th Edition

Rs. 850.00

Publisher :MCGRAW-HILL
  • Reference Books
  • English
  • 546 PAGES

New products management, now in its eleventh edition, is a comprehensive textbook on New product development and management. The book takes the management approach with the perspective of marketing. The text is interspersed with real-life examples and take-aways for practicing managers apart from providing a great many “best practices” of various industries. Also, the various stages of the new products process have been discussed in detail..

New products management, now in its eleventh edition, is a comprehensive textbook on New product development and management. The book takes the management approach with the perspective of marketing. The text is interspersed with real-life examples and take-aways for
ng managers apart from providing a great many “best practices” of various industries. Also, the various stages of the new products process have been discussed in
Read More
  • PRODUCT CODE : 9789389949810
  • CATEGORY: Reference Books
  • ISBN-13: 9789389949810
  • PAGES: 546
  • DIMENSIONS:
  • LANGUAGE: English

Other Books From The Same Category

Arun Deeps Self Help To ISC Macbeth Classes 11 and 12
arun deeps self help to i... AUTHOR'S NAME:

352.00

MTG International Social Studies Olympiad (ISSO) Workbook for Class 3 - Chapterwise MCQs, Previous Years Solved Paper & Achievers Section - ISSO Olympiad Books For 2024-2025 Exam
mtg international social ... AUTHOR'S NAME:

90.00

Together with CBSE Class 10 Mathematics (Standard)Physical with Digital Question Bank for 2025-26 Board Exams
together with cbse class ... AUTHOR'S NAME:Mr Lakhami Chandra

298.00

Together with CBSE Question Bank Class 12 Physical Education (English Medium) for 2025 Exam
together with cbse questi... AUTHOR'S NAME:

330.00

Stationery Books